Hi there,

Firstly, thanks for spending your time to check out this blog. I know how short on time I am and how valuable it is.

So a quick note about me. I’m basically a continuous learner. I love the process of acquiring knowledge and seeing how it works. I particularly enjoy translating findings from one field of knowledge and seeing if they work in another.

This is what I was doing when I stumbled across behavioural economics and neuroscience. Would the findings from research in these fields be useful in my search to understand how people get hurt and eliminate injuries at work?

Well, what I’ve found is truly remarkable and yes, it is transferable. The link that safety people have been missing but it seems so many understand. The “why” we do the things we do and how we can influence that behaviour. The studies and research on the “why” we do what we do is substantial to say the least and it has changed many fields that rely on understanding human behaviour. The workplace safety community can no longer ignore this information if they truly wish to reduce workplace injuries.

So, if your looking for ways to improve the safety performance of your organisation, family or community then click on the “Follow” button and receive my blog directly via email, to help reach your goals.




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